Senior Adobe Analytics

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Descrizione

This role involves configuring, updating, deploying, and validating Adobe Analytics and Adobe Target across multiple websites based on the project’s global measurement and personalization framework. You will be responsible for: Configure Adobe Analytics report suites for designated websites. Set up Adobe Target activities and personalization, including consent banner integration. Update and optimize Adobe Analytics and Adobe Target configurations to align with global tagging and tracking requirements. Deploy standardized Adobe Analytics and Adobe Target configuration to additional websites, making necessary site-specific adjustments (e.g., site IDs, URL filters, localization rules, Target audience parameters). Prepare and execute QA scripts and reporting to validate the accuracy of Adobe-side data collection and personalization. Produce data validation, KPI comparability, and comprehensive QA reports at each stage. Document Adobe-specific recommendations for web development teams. Generate joint QA reports to ensure consistency with external data routing frameworks. Participate in additional validation or troubleshooting as required during contingency periods. What you will need: 5+ years of commercial experience in a similar role Experience with Adobe Analytics and Adobe Targets Experience working on projects for international clients Very good knowledge of English and Polish (both spoken and written)​

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