Staff Data Scientist, Lead Generation

Analisi del mercato

Stack

Dettagli

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Descrizione

WHO ARE WE? Launch Potato is the discovery and conversion company. We reach tens of millions of people every month through our brands, including FinanceBuzz, All About Cookies, and OnlyInYourState. We turn that attention into real outcomes for our partners, some of the world's leading companies. Our mission: create predictable, high-value customer acquisition at scale by connecting discovery, intent, and performance across category-leading consumer brands in finance, travel, and entertainment. We run profitable and bootstrapped, with a South Florida HQ and a remote-first team across 18 countries. WHY JOIN US? You own outcomes here, not tasks. We measure work by impact, not activity. The pace is real, and change is constant, so the people who do best turn change into opportunity instead of waiting for it to settle. Feedback runs direct and lands with respect. Ordinary people make themselves extraordinary at Launch Potato. YOUR ROLE You'll build the models that decide which carrier each auto insurance shopper sees on our click wall. The goal is to send every user to the carrier most likely to convert them, so carriers see our traffic convert and raise their bids. You'll also own the buying models behind our media spend, which are held to ROAS. Carrier conversion data (quotes, policies and acquisition cost) is now coming back to us, and you'll be the one who puts it to work in production. The hard part is the data. Outcomes land weeks or months after the click, many sessions are

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