For our client, an international organization operating in the employee benefits sector, we are looking for a Customer Analyst . The role focuses on customer and user analytics across two business areas: B2B subscription-based employee benefits and fitness club operations. The main objective is to analyze customer behavior, identify factors influencing acquisition, engagement, retention, and churn, and evaluate the effectiveness of marketing activities.
The position combines Customer Analytics, Digital Analytics, Business Intelligence, and Predictive Modeling , supporting data-driven decision-making across international markets.
Навыки: SQL, Data analysis, Excel, BI, Data visualization, Power BI, Tableau, Looker, Segmentation, Python, R, SAS, Google Analytics, Google Tag Manager, GTM, BigQuery, Looker Studio, Digital marketing, Google Ads, Meta Ads, DAX, Power Query, Data modeling, Microsoft Dynamics, Power Automate, Testing, CRM