Industry lead E-Commerce

Analityka rynku

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Opis

Please submit your CV in English. About the Role We’re looking for an Industry Lead – eCommerce to be our eCommerce expert in EMEA. You’ll work with clients, and with our own teams, on how mobile-first commerce really works: how customers are acquired and retained, which markets and models are growing, and where measurement changes the decisions people make. You’ll sit inside the Sales organization, but the job is advisory. You help clients and colleagues see their business more clearly, and the commercial outcomes follow from that. EMEA is a varied region. Mature Western European markets sit next to fast-growing ones in CEE, the Middle East, and Africa. Clients range from D2C brands building their first performance programs to marketplaces running retail media businesses. You’ll need to hold a credible conversation with all of them. What you’ll do Be the vertical expert. Build a clear, evidence-based view of EMEA eCommerce: what’s changing, what’s working, and what’s next. Retail media, marketplaces, D2C, cross-border commerce, and quick commerce are all in scope. Share it with the people who need it. Run executive business reviews for eCommerce clients. Use category benchmarks to show clients how they perform against their peers. Turn the data into a clear story, with recommendations they can act on. Go deep on the data. Work with our data analysts on analyses such as conversion funnels, in-app event performance, and cohort behavior. Define the KPIs that matter for the vert

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