Sr. Manager, Digital Experience

Job Description The Senior Manager Digital Experience is responsible for bringing the digital experience roadmap to life across our North American brand portfolio while driving synchronization within our global ecosystem. In this role, you will champion the "fan experience," translating digital strategies into high-performing, compliant, and intuitive website journeys. Acting as a vital bridge between regional commercial squads and global technical teams, you will partner intimately with your European counterparts to operate as a unified, global digital experience organization.

You will eliminate consumer friction points, drive discoverability, scale shared tech capabilities, and continuously optimize the digital funnel. This is an execution-focused leadership role tailored for a data-driven expert who thrives on cross-functional teamwork and global alignment. This position reports to the Director Ecommerce, NA and is based out of our Irvine, CA location.

As the Senior Manager Digital Experience, you will have an opportunity to: Bring the digital experience roadmap to life across brand websites by translating approved priorities into clear requirements, work plans, and measurable deliverables. Manage end-to-end execution of experience initiatives across key customer journeys, including navigation, search, product discovery, product detail (PDP), content, cart, checkout, account, loyalty, and post-purchase experiences. Partner closely with European counterparts, global digital