Description
🚀 Marketing Data Analyst в Semrush (Барселона)
Semrush — ведущая платформа brand visibility и digital marketing с 28+ млн пользователей: от стартапов до Fortune 500. Команда Product Marketing ищет аналитика, который превращает большие датасеты в истории для внешних аудиторий — не дашборды кампаний, а инсайты для пресс-партнёрств, отчётов, RFP и thought leadership.
Задачи:
- Pull, clean, and validate clickstream and DaaS datasets to answer external and internal-facing questions about consumer and digital behavior;
- Create and maintain a library of data-driven sales enablement assets (industry benchmarks, usage trends, ROI narratives) that can be reused in pitches, RFPs, and customer conversations;
- Support joint reports and external studies with partners and industry-leading publications by owning data pulls, methodology, and result validation;
- Produce fast, accurate data pulls in support of media opportunities, journalist requests, and reactive commentary;
- Build analytical outputs for recurring content programs, including quarterly trend reports and topical studies on areas such as search, AI, and online behavior;
- Identify notable patterns, shifts, and story angles in large datasets and explain their significance clearly to non-technical stakeholders;
Требования:
- 1-3 years of experience in a data analyst, insights analyst, or marketing analytics role, ideally in a digital, SaaS, media, or fast-paced tech environment;
- Strong SQL, Python, and spreadsheet skills, with the ability to extract, clean, and QA large datasets efficiently;
- Comfort or interest in working with behavioral, clickstream, or large digital datasets;
- Interest to move from raw analysis to storytelling, with judgment on what is interesting, credible, and relevant for external audiences;
- Clear English written and verbal communication skills, especially the ability to explain analytical findings simply and accurately to non-technical stakeholders;
- Strong attention to detail and commitment to data integrity, methodology, and defensibility;
- Collaborative working style and interest in partnering closely with Product Marketing, Content, Design, and Communications.
Будет плюсом:
- Hands-on experience using GitHub for version control, including committing code, managing branches, and collaborating on data-related projects;
- Degree in Statistics, Economics, Mathematics, Data Analytics, Marketing, or a related field;
- Experience with data visualization tools such as Looker, Tableau, Power BI, or similar.
Условия:
- Локация: Барселона, гибридный формат;
📎 Как откликнуться?
• Вакансия: [Ссылка] ([linkedin])
• Отклик через LinkedIn или написать Лилии ([linkedin]) напрямую
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