Global B2B Growth Marketing Lead

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Description

It all started with an idea at Block in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic ecosystem, developing unique financial products, including Afterpay/Clearpay, to provide a better way to send, spend, invest, borrow and save to our 50+ million monthly active customers. We want to redefine the world's relationship with money to make it more relatable, instantly available, and universally accessible. Today, Cash App has thousands of employees working globally across office and remote locations, with a culture geared toward innovation, collaboration and impact. We've been a distributed team since day one, and many of our roles can be done remotely from the countries where Cash App operates. No matter the location, we tailor our experience to ensure our employees are creative, productive, and happy. The Role We are seeking a strategic, innovative, and collaborative Growth Marketing Lead to join the B2B Commerce Marketing team. Designed to drive results for Afterpay and Cash App, B2B Growth Marketing sits at the center of Commerce Marketing and acts as an extension to various functional teams, such as Industry Marketing, Content Marketing, Partner Marketing and more. This team constantly partners with Product, Data Science, Sales, and Account Management to generate qualified leads, identify growth opportunities, and execute audience-specific nurture campaigns. As the Global Lead of B2B Growth Marketing you'll oversee the team responsible for ABX, Demand Generation, MarOps, and Lifecycle Marketing. You'll set the strategy to deepen vertical expansion, drive engagement with our marketing content, and accelerate automation using various AI tools. We're looking for someone who can bring both sharp execution and big-picture th

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