Description
We're looking for a seasoned Partner Marketing Manager with deep roots in the AI and ISV (Independent Software Vendor) ecosystem to drive co-marketing strategy and execution across our AI partner landscape. This person will own end-to-end partner marketing programs, from strategic planning through measurement, with a focus on ISV partners building AI-powered products, integrating foundation models, and deploying AI solutions on our platforms. They will prioritize competing workstreams based on impact and stakeholder needs in an environment where priorities and market conditions evolve quickly, leveraging AI tools and workflows to generate insights and scale impact.
They will serve as the marketing lead in cross-functional partner relationships, understanding the ISV business model and translating complex AI capabilities into stories that resonate with ISV developers, product leaders, and executives. Partner Marketing Strategy: Develop and execute integrated co-marketing plans with strategic ISV partners who are building on, integrating with, or deploying AI solutions using our platforms and APIs. Drive mutual business outcomes including awareness, pipeline, adoption, and revenue ISV Ecosystem Development: Build relationships with ISV partner marketing teams.
Understand their product roadmaps, AI adoption maturity, and go-to-market strategies to identify high-impact co-marketing opportunities Cross-Functional Orchestration: Lead cross-functional workstreams spanning product marketing, sales, developer relations, comms, events, brand, and creative. Align internal teams and external ISV partner counterparts on shared goals Campaign, Content, and Executive Storytelling: Design and deliver multi-channel campaigns (digital, events, thought leadership, case studies, technical webinars, developer workshops) that showcase joint AI solutions and drive measurable demand. Craft joint AI value propositions and narratives for C-suite and VP-level ISV partner stakeholders.
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