Director, Growth Marketing, Self Serve Products

Stack

Apply

Upload your CV — we will connect you with the employer directly through our pool.

Description

About OpenLoop OpenLoop was co-founded by CEO, Dr. Jon Lensing, and COO, Christian Williams, with the vision to bring care anywhere. Our telehealth support solutions are thoughtfully designed to streamline and simplify go-to-market care delivery for companies offering meaningful virtual support to patients across an expansive array of specialties, in all 50 states. About the Role OpenLoop is looking for a Director of Growth Marketing to build and lead a new product-led growth function. In this role, you will optimize our self-serve go-to-market motion end-to-end, from top-of-funnel demand generation through in-product conversion, activation, and client growth. This is an exciting opportunity for a proven PLG leader to bring their experience, vision, and executional rigor to a new strategic growth vector within a fast-growing health tech company. This role requires a unique combination of growth strategy, technical fluency, analytical depth, and hands-on execution. You will work cross-functionally across Product, Sales, Customer Success, and executive leadership to build the systems, experiments, and team that make product-led growth a foundational capability at OpenLoop. We keep meetings minimal and focus on shipping great work, fast. We experiment, build, and obsess over data, incorporating AI into everything we do. What You'll Do PLG Function Leadership: Build and lead OpenLoop’s product-led growth function, establishing PLG as a foundational growth capability for the company. Self-Serve GTM Ownership: Own our self-serve go-to-market motion end-to-end, aligning top-of-funnel demand generation with conversion optimization across the full customer journey. Conversion Optimization: Optimize the user journey from landing page through the product experience to improve sign-up-to-client conversion rates. Growth Experimentation: Design and run product-led growth experiments within the product in close partnership with the Product team, identifying and scaling the highest

Employer contacts (email/phone/telegram) are hidden from the public preview — send your CV, and we will connect you directly.